Halal

Menu
Play

adidas

Motherhood in Motion

Credits

Producer

Rosie Donoghue

More

Lotte showcases her ability to employ a sincerely curious and emphatic approach not only with photography, but moving images too. Her intimate compositions translates beautifully in this film for adidas’ latest maternity line, capturing connection through movement. The campaign highlights how the body is always in motion, literally and figuratively, and makes one marvel at the wonder that is the carrier of new life.