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Daily Paper x adidas x Ajax

Amsterdam is Where We Shine

Credits

Founder Daily Paper

Jeferson Osei

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Watch the highly anticipated second chapter of HALAL’s Daily Paper x adidas x Ajax partnership, Amsterdam is Where We Shine. The new football shirt – and our film – were both inspired by the same thing: East African beadwork and Amsterdam’s diverse cultures and communities. Rogier celebrated the multifaceted and multicultural nature of Amsterdam and its people.

An Amsterdam ode to street culture.