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Salomon Ligthelm

director

Salomon is a self-taught filmmaker whose international background–––a childhood spent in Johannesburg, Dubai, and Sydney–––figures strongly in his distinctive, visual style. His textural and experimental work finds new ways of exploring visual storytelling, always with a human story at its core. His work has garnered recognition across the world, with inclusion in both the Saatchi & Saatchi and 1.4 New Directors Showcases, two Golds and three Silvers at the YDAs, shortlist for online commercial of the year over 2 minutes for Audi at Shots, shortlists for Music Video of the Year at Shots, Best Alternative Video and Best New Director at the UKMVA’s, and a music video shortlist at Ciclope.

His body of work includes short films like “Rocket Wars,” which documents the stunning aerial fireworks battle of a Greek village, as well as commercials for Audi, S7, and Valvoline, and music videos for artists like Daughter and Young Fathers.

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Portfolio

Intersport

Intersport

A dystopian short film that shows what a world would look like if sports were banned for everyone.

commercial

WWF

WWF

Encapsulating the essence of deforestation, burning fossil fuels, a polluted ocean, and forest fires, the spot makes for a statement that's hard to ignore.

commercial

Cempasúchil

Cempasúchil

Salomon takes us through the worlds of people reuniting and connecting with their close ones, even beyond death.

commercial

Alfa Romeo

Alfa Romeo

Dive into the feeling of the Near Life Experience, cultivated by Salomon.

commercial

MOEDER

MOEDER

The film follows a young miner in remote Ukraine, as he navigates relational boundaries in an attempt to put the pieces of a recent trauma together.

fiction

Skrillex, Justin Bieber & Don Toliver

Skrillex, Justin Bieber & Don Toliver

The producer’s new track hears his guest stars wax lyrical about their significant others and how they never want them to leave their side.

fiction

Ford

Ford

Poetry-infused work from Salomon for the 2020 Ford Bronco, inspired by the words of Robert Frost

commercial

Giveon

Giveon

That roller-coaster kind of love that couldn’t last. A hauntingly beautiful and intimate visual

fiction

adidas

adidas

The adidas ultraboost 20, celebrating its partnership with ISS U.S. National Lab, arrives with a commanding spot directed by Salomon

commercial

Xibalba

Xibalba

Inviting the world to be part of El Día de los Muertos and celebrate the friends and family who have departed our world

commercial

Zalando X G-Star RAW

Zalando X G-Star RAW

Denim Never Stops. Campaign including film and photography launching across Europe fall 2020

commercial

Puma

Puma

Puma joins forces with Salomon to craft an arresting piece of film

commercial

aYia

aYia

Salomon Ligthelm conjures a dreamlike escape punctuated by glitches of chaos for Icelandic electro three-piece aYia

fiction

S7 Airlines

S7 Airlines

Visually stunning work for S7 Airlines, offering a cutting edge view on some of the most beautiful places on Earth

commercial

Bearcubs

Bearcubs

Salomon creates a hypotic dreamscape for Bearcubs

fiction

Mr Martyr

Mr Martyr

A beautiful short exploring Parisian gang culture

fiction

Mictlan

Mictlan

Salomon takes us to the Aztec underworld in epic spot for Mexican beer-brand Victoria

commercial

Valvoline

Valvoline

Gritty, cinematic spot harvesting accolades at YDA

commercial

Toy

Toy

For the second collaboration between Salomon and Young Fathers, the director was inspired to create a world where dictators behave like spoilt children

fiction

Daughter

Daughter

Emotionally gripping music video for Daughter

fiction