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New Kids Nitro

Steffen Haars

director

With a trademark sense of humor and a drive to push the boundaries of comedy, Steffen Haars has in his decade in the film industry become the definition of canny entertainment.

The path to comedy revealed itself for Steffen during his studies at the Dutch Film Academy, when he also worked on his first sketch show ‘Depulpshow’ (as a duo with Flip van der Kuil). After 85-episodes it was clear that entertaining came more than natural to the young talent. Joining HALAL, he then embarked on what would turn into a monumental milestone of his career; the New Kids series. It became a phenomenon in the Netherlands and abroad, which fuelled the series to develop into two feature films. New Kids Turbo, followed by New Kids Nitro, not only became hits in the Netherlands, but were also successes in Belgium, Japan, Scandinavia and China to mention some. In Germany, New Kids Turbo was the biggest Dutch film release ever. On top of successes at the box-office, the blockbusters also picked up multiple awards at film festivals. After a 10-year rampage of comedy, HALAL’s lost child came back home in 2018.

Steffen’s original, going against the stream approach has unsurprisingly led to multiple successful national and international brand collaborations. The director has crafted commercial work for the likes of Dominos Pizza, Heineken,

Lays, BCC, National Geographic, MTV, Deutschland Card and Coca Cola. Passionate about making work that people want to see, Steffen is not scared to flirt with the boundaries between fiction, comedy and drama. With storytelling at the heart, Steffen is dead serious about comedy. In his own words, “you can have drama without comedy, but you can’t have comedy without drama”.

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Portfolio

ŠKODA

ŠKODA

Three different miniature car models, three isolated directors; one message about creative possibilities in challenging times

commercial

Orange

Orange

JCVD vs Evil Killer Gnomes from Outer Space. Enough Said.

commercial

Domino’s

Domino’s

Steffen directs a 'band aid' style choir of pizza deliverers to bring to life Domino's Pizza Promise

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Deutschlandcard

Deutschlandcard

The German reward-programme celebrates its 10th birthday with a comedic spot directed by Steffen Haars

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Ron Goossens, Low Budget Stuntman

Ron Goossens, Low Budget Stuntman

An alcoholic and low-budget stuntman has to seduce The Netherlands' most successful actress in order to save his own marriage

fiction

New Kids Turbo

New Kids Turbo

The original New Kids sketch shows were developed at HALAL and resulted in some successful feature films, the first of being New Kids Turbo

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BCC

BCC

Nothing like singing-animals to give a 37-seconds spot a comedic lift

commercial

Hello Bank!

Hello Bank!

Steffen directs an action-filled spot, kung-fu style, preparing your thumbs for Hello Bank!

commercial

New Kids

New Kids

The original New Kids sketch shows were developed at HALAL and resulted in some successful feature films

fiction

Bro's Before Ho's

Bro's Before Ho's

Two brothers have their friendship put to the test when they both fall in love with the same girl

fiction

New Kids Nitro

New Kids Nitro

New Kids Nitro, the sequel everyone has been waiting for.

fiction